The Often Painful Awesomeness of Publishing Non-Obvious Content

The Soulpreneur Series Free Issue No. 27

What Does It Mean to Be “Obvious”?

“Obvious” comes from the Latin word obvius—meaning “in the way,” or “presenting itself readily, open, exposed, commonplace.”

Obvious content does just that: it sits in front of you, familiar and easy to grasp. And sometimes, that’s its power—it clarifies, simplifies, and guides.

But what happens when everything you create…